Visualizing the World’s High 50 Influencers
Within the trendy digital world, social media attain is energy.
The individuals with essentially the most followers on Twitter, for instance, have an enormous platform to unfold their messages, whereas these with giant, engaged followings on Instagram are an advertiser’s dream sponsor companion.
Social media will also be an equalizer of energy. It’s true that many celebrities boast giant followings throughout platforms, however social media has additionally enabled beforehand unknown personalities to show YouTube or TikTok fame into veritable star energy and affect.
Who has the most important attain throughout your complete social media universe? As a substitute of who has essentially the most followers on Instagram, Twitter, or different networks, we ranked the most-followed personalities throughout all main platforms mixed.
Who Has the Most Total Followers on Social Media?
We parsed via tons of of the most-followed accounts on a number of platforms to slender down the highest influencers throughout social media as of April 2021.
Sources embrace trackers of essentially the most followers on Twitter, Instagram, Fb, YouTube, Twitch, and TikTok, verified immediately on website and with social media tracker Socialblade.
The outcomes? A prime 50 listing of social media influencers consisting of athletes, musicians, politicians, and different personalities.
| Rank | Title | Class | Whole Followers | Greatest Platform |
|---|---|---|---|---|
| #1 | Cristiano Ronaldo | Sports activities | 517M | |
| #2 | Justin Bieber | Music | 455M | |
| #3 | Ariana Grande | Music | 429M | |
| #4 | Selena Gomez | Music | 425M | |
| #5 | Taylor Swift | Music | 361M | |
| #6 | Dwayne Johnson | Movie & TV | 342M | |
| #7 | Katy Perry | Music | 338M | |
| #8 | Kylie Jenner | Different | 333M | |
| #9 | Rihanna | Music | 332M | |
| #10 | Kim Kardashian | Different | 319M | |
| #11 | Lionel Messi | Sports activities | 298M | |
| #12 | Neymar | Sports activities | 283M | |
| #13 | Shakira | Music | 282M | Fb |
| #14 | Jennifer Lopez | Music | 277M | |
| #15 | Beyoncé | Music | 267M | |
| #16 | Ellen DeGeneres | Movie & TV | 260M | |
| #17 | Miley Cyrus | Music | 235M | |
| #18 | Nicki Minaj | Music | 232M | |
| #19 | Barack Obama | Politics | 221M | |
| #20 | Will Smith | Movie & TV | 217M | Fb |
| #21 | Kendall Jenner | Different | 212M | |
| #22 | Demi Lovato | Music | 211M | |
| #23 | Woman Gaga | Music | 210M | |
| #24 | Kevin Hart | Movie & TV | 201M | |
| #25 | Virat Kohli | Sports activities | 195M | |
| #26 | Eminem | Music | 194M | Fb |
| #27 | Drake | Music | 192M | |
| #28 | Khloé Kardashian | Different | 191M | |
| #29 | Bruno Mars | Music | 191M | Fb |
| #30 | Chris Brown | Music | 187M | |
| #31 | Vin Diesel | Movie & TV | 177M | Fb |
| #32 | Narendra Modi | Politics | 175M | |
| #33 | Justin Timberlake | Music | 175M | |
| #34 | Billie Eilish | Music | 171M | |
| #35 | Charli D’Amelio | Different | 169M | TikTok |
| #36 | Kourtney Kardashian | Different | 165M | |
| #37 | Cardi B | Music | 160M | |
| #38 | LeBron James | Sports activities | 157M | |
| #39 | Adele | Music | 156M | Fb |
| #40 | Priyanka Chopra | Movie & TV | 144M | |
| #41 | Germán Garmendia | Gaming | 143M | Youtube |
| #42 | Wiz Khalifa | Music | 142M | Fb |
| #43 | Felix “PewDiePie” Kjellberg | Gaming | 141M | Youtube |
| #44 | Akshay Kumar | Movie & TV | 140M | |
| #45 | Snoop Dogg | Music | 138M | |
| #46 | Deepika Padukone | Movie & TV | 138M | |
| #47 | Britney Spears | Music | 137M | |
| #48 | Shawn Mendes | Music | 136M | |
| #49 | Whindersson Nunes Batista | Different | 135M | |
| #50 | Salman Khan | Movie & TV | 134M | Fb |
Unsurprisingly, celebrities reign supreme on social media.
As of April 2021, soccer famous person Cristiano Ronaldo was the most-followed individual on social media with greater than 500 million whole followers.
However there are different illuminating highlights, comparable to the worldwide attain of music. With giant and numerous fanbases, artists account for half of the highest 50 largest social media followings.
Additionally notable is the ability of Instagram, which was the most important platform for 67% of the highest 50 social media influencers. This consists of hard-to-categorize celebrities just like the Kardashians and Jenners, which turned actuality TV and social media fame into enterprise and media empires.
Obtain the Generational Energy Report (.pdf)
The Most Followers on Twitter, TikTok, and YouTube
Nonetheless, it’s not solely celebrities that dominate social media.
Personalities that began on one social media platform and developed huge followings embrace TikTok’s most-followed star Charli D’Amelio and YouTubers Germán Garmendia, Felix “PewDiePie” Kjellberg, and Whindersson Nunes Batista.
Politicians had been additionally distinguished influencers. Former U.S. President Barack Obama has essentially the most followers on Twitter, and India’s Prime Minister Narendra Modi has greater than 175 million followers throughout social media.
Former U.S. President Donald Trump would have additionally made the listing with greater than 140 million followers throughout social media earlier than being banned from a number of platforms on January 8, 2021.
A Generational Take a look at Social Media Affect
Whereas older generations have needed to adapt to social media platforms, youthful generations have grown up alongside them. As a measure of cultural significance, this offers Gen X, Millennials, and Gen Z a uncommon leg-up on older generations.
Millennials, specifically, maintain the lion’s share of spots on this prime 50 listing:
| Era | # of Influencers in Era | High Influencer in Era |
|---|---|---|
| Gen Z | 4 | Kylie Jenner |
| Millennial | 33 | Cristiano Ronaldo |
| Gen X | 10 | Dwayne (The Rock) Johnson |
| Child Boomer | 3 | Ellen DeGeneres |
The common age of the highest 50 influencers was simply over 37.
In our Generational Energy Index (GPI), which measures the share of energy generations maintain in varied classes, digital platforms had been a key space the place Millennials derived their energy and affect. Total, Child Boomers—and to a lesser extent, Gen X—nonetheless run the present in most areas of society as we speak.
Social Media Affect, Going Ahead
As most followers and advertisers know, not all social media accounts and followings are homogenous.
Many influencers with comparatively small followings have extra constant engagement, and are sometimes in a position to demand excessive promoting charges consequently.
Conversely, most social media platforms are reckoning with a extreme glut of pretend accounts or bots that inflate follower counts, impacting every thing from celebrities and politicians to personalities and companies.
Regardless, social media has turn into a mainstay platform (or soapbox) for as we speak’s cultural influencers. Billions of individuals flip to social media for information, engagement, suggestions, and leisure, and new platforms are all the time on the rise.
Editor’s Observe: An earlier model of the info used for this story incorrectly counted Fb likes as an alternative of followers for some personalities. The content material has since been corrected and up to date.”
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